Born in Singapore and raised in Hong Kong, Denise Lai’s appreciation for creativity was nurtured from a young age; she was constantly doodling on anything from restaurant placemats to old Nike shoeboxes. In highschool, Denise studied Art and Textiles which motivated her to pursue a degree in Graphic Design from Pratt Institute, New York.
In 2008, Denise launched her lifestyle blog SUPERWOWOMG – another creative outlet to showcase her love for fashion and her eye for great style. Known for her signature oversized glasses, platinum blonde hair, erratic layering of accessories and her bubbly personality, Denise’s blog has garnered the attention of both local and international media including Nylon Japan, Paper Mag New York, Cosmopolitan Australia Magazine, South China Morning Post, Timeout HK & SH Magazine, HK Magazine and Prestige Magazine. Having been approached and collaborated with brands such as Maybelline, Cole Haan, Topshop, LEE Jeans, Lancôme, Forever21, J.Crew and Sam Edelman, SUPERWOWOMG is well on its way to becoming the forefront of Asia’s iconic fashion landscape.
Denise recently launched FIRSTLOVE, a new quarterly magazine for the everyday cool girls around the world. Now splitting her time between Hong Kong and Shanghai, Denise works fulltime on her blog, FIRSTLOVE magazine and also as a graphic designer.